The Most Dangerous Sales Weapon Online: You.

You'll Double Your Sales While Never Getting Sleazy.

In Sell Way More Stuff: Online Selling Without Sleaze, Ross Goldberg shows you how to use real, research-backed digital psychology to build trust, authority, and connection, with no cringe. You’ll discover how to read your customers’ emotional patterns online, what actually triggers a “yes,” and how to help people feel great about buying from you. This isn’t theory. It’s a field manual for anyone tired of scammy funnels and ready to sell with integrity. Because the truth is simple: honesty converts better. Learn how to use psychology the right way, and sell way more stuff doing it.

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Sales Psychology Cheat Sheet

A bunch of bite sized insights into Sales Psychology taken from the book. This is the TLDR of Sell Way More Stuff.

Split Testing Ideas

We all know we should test. Very few of us do it. This will give you want you need to get started and see what your audience responds to.

Mega Research

This is the super research document that I wish I had. So, I had to build it for you. Free as a bonus for buying the book.

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